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About Rachel

I am a creative professional with a strong background in arts and craftsmanship, holding a degree in Fashion and Marketing specialising in innovative design and production techniques. As the founder of a successful social media company, I have honed exceptional communication and organisational skills, which seamlessly adapt into collaborative and workshop environments. With hands-on experience in project execution and a passion for applied and decorative arts, I excel in attention to detail and working with diverse materials. I am eager to work in an environment that combines my passions of creative thinking, technical skill, and enthusiasm to work with bespoke decorative pieces in a dynamic workshop environment.

Education

2020-2023

London South Bank University

BA in Fashion Promotion with Marketing (2:1)

2018-2020

Winchmore Secondary School

A-level, Art and Design, Grade 6
AS-Level, Fashion Design & Production, Grade Distinction* Distinction* - equivalent to A* A* 

2013-2018

Winchmore Secondary School

English Literature, Grade 5
English Language, Grade 5
Mathematics, Grade 4

Triple Science, Grade 5
Arts and Crafts, Grade 6 
Textile Design, Grade 7
Geography, Grade 4
Religious Studies, Grade 5

Qualifications

2021

Hootsuite Academy

Certification in Social Advocacy.

Certification in Social Selling.

2007-2010

Degree
University Name

Briefly describe your degree and any other highlights about your studies you want to share. Be sure to include relevant skills you gained, accomplishments you achieved or milestones you reached during your education.

2007-2010

Degree
University Name

Briefly describe your degree and any other highlights about your studies you want to share. Be sure to include relevant skills you gained, accomplishments you achieved or milestones you reached during your education.

Employment History

December 2024 - March 2025

Creative Studio Manager – Qing Fibre, London                                                                                          

  • Product Design, Development & Sourcing: Led new product lines, sourcing premium materials, branding, research on evolving markets.

  • Brand Partnerships & Affiliation Management: Established and nurtured collaborations with industry partners, expanding brand visibility and market reach

  • Marketing & Content Strategy: Developed compelling social media campaigns and high-quality content to drive engagement and sales.

  • Freelance Management: Oversaw and coordinated freelance contributors to maintain production efficiency and brand consistency. Managing timeline consistency to reflect scheduled tasks/goals.

  • Studio & Workflow Optimization: Maintained an efficient and well-structured workspace, improving productivity and team performance. Following up on all processes to ensure that operations are running effectively.

  • Inventory & Financial Oversight: Monitored stock levels, implemented efficient inventory systems, and managed business expenses to optimize profitability.

  • Operations & Logistics (B2B & B2C): Managed end-to-end logistics, ensuring efficient order fulfilment, shipping coordination, and global wholesale partnership distribution. 

  • Sales & Shop Management: Oversaw online sales, ensuring a seamless shopping experience while maintaining an organized product space.

  • Production Supervision & Quality Control: Oversaw manufacturing processes, enforcing strict quality standards to ensure consistency across product lines, while meeting brand expectations.

  • Shipping & Logistics Management: Delivery coordination, tracked order statuses, resolved shipping issues, and ensured timely, cost-effective global distribution.

  • Customer Relations & Product Communication: Provided detailed product knowledge to customers, ensuring exceptional level of customer service, brand representation and strengthening brand loyalty.

October 2024 - February 2025

Optical Assistant – Specsavers, London

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  • Operated diagnostic tools with precision, demonstrating attention to detail and manual dexterity.

  • Maintained a clean and orderly workspace, ensuring high operational standards.

  • Customer care and processing – Monitoring customers overall process, following up with patients and updating personal information, applying relevant notes on customer files, scanning invoices, filling legal documents.

March 2024 - Present

Founder and Marketer – Digitalis Designs, London

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  • Designed and crafted bespoke materials, including business cards and posters, showcasing creative skills transferable to workshop production.

  • Managed materials and tools for branding projects, ensuring quality and precision in all deliverables.

  • Maintained a clean, organized workspace to optimize efficiency and creativity.

August 2024 - October 2024

Marketing and Sales Executive – Ann Summers

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  • Consistently surpassed Key Performance Indicators (KPIs) by strategically analysing key metrics such as Average Transaction Value (ATV), Footfall Count (FFC), Sales per Visit (SPV), and Units per Transaction (UPT), leading to a 12% increase in monthly sales.

  • Leveraged Microsoft Dynamics NAV for real-time tracking of unit sales targets, inventory management, and transaction analysis, driving improved forecasting accuracy and stock optimization.

  • Organised successful initiatives to enhance ATV and UPT by aligning promotions with customer behaviours, resulting in a 15% growth in average basket size.

  • Delivered regular performance reports on unit sales and transaction volumes, adapting marketing strategies to consistently exceed sales targets.

  • Collaborated with the sales team to refine service strategies, enhancing customer interactions, increasing conversion rates, and driving sustained KPI achievement.

December 2023 - February 2025

Barista (Part-time) & Marketing Manager- Brick & Olive, London          

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  • Oversaw all cafe operations ensuring customer satisfaction and implemented improvements based on feedback.

  • Assisted the Head chef with various kitchen duties.

  • Operated the coffee machines as well as the bar area.

  • Applied strategies to enhance profitability and control costs/price management, managed inventory and other stock duties.

  • Design creation – creating store front window sticker designs, menu design.

  • Brand relocation and store design refurbishment

December 2023 - September 2024

Virtual Reality Technician – DNA VR, London

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  • Managed and organized complex setups, troubleshooting, and maintenance in immersive environments.

  • Developed excellent customer service and operational skills in a busy technical environment.

January 2024 - March 2024

Sales and Marketing Manager – Look First Marketing, London

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  • Exceeded sales targets by 40% and cultivated lasting client relationships.

  • Developed strategic sales plans resulting in a 70% revenue growth and implemented sales training programs to improve conversion rates.

  • Conducted market analysis to identify new business opportunities.

  • Mentored junior team members, improving sales performance.

August 2022- December 2023

Operations Manager & Social Media Coordinator – The Cauldron ltd, London

  • Coordinated event setups requiring organization, manual handling, and close attention to detail.

  • Worked hands-on with diverse tools and materials in a creative setting.

September 2020 - June 2021

Marketing and Social Media Manager – Anna Castro Boutique, London 

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  • Developed strategic marketing strategies and managed content creation.

  • Coordinated online PR activities and implemented SEO optimization strategies.

  • Instagram
  • LinkedIn

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All Rights Reserved

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